SEO
Helping You Get Found — Locally and Beyond
What exactly is SEO, and do you need it?
Search Engine Optimisation (SEO) is how your business gets discovered online, whether you’re a local service provider or an online business.
For local businesses, it means showing up when someone nearby searches for “best [your service] near me.” For remote or online businesses, it’s about reaching the right audience no matter where they are.
At Revan Systems, we optimise your website to appear in searches relevant to your location—whether you’re in Fish Hoek, Cape Town, Durban, or beyond.
This includes setting up and optimising your Google Business Profile, researching local keywords like “plumber in [your town],” creating location-specific content, earning backlinks from relevant local sites, and adding structured data so Google knows exactly where you’re based.
Want to know why it matters to local businesses? Check out our blog post.
SEO is your digital visibility strategy. It’s how search engines like Google know:
Who you are
What you offer
Where you’re located
Why you’re relevant to searchers
We handle all the behind-the-scenes work so your site can be found, understood, and trusted by search engines—and by people searching in your area or beyond.
How SEO Works
Search engines use bots (also called spiders or crawlers) to scan the internet. These bots decide where your site should show up in search results—if it shows up at all.
Our job is to:
- Make sure those bots find and understand your website
- Structure your site so it reflects your services and location clearly
- Optimise everything so search engines know your content is worth ranking
No SEO? No visibility.
Bad SEO? Possible penalties.
Good SEO? Targeted traffic and sustainable growth.

Our SEO Strategy: Ethical. Local. Results-Driven.
We only use white-hat SEO techniques, which means everything we do follows Google’s best practices and supports your long-term visibility.
We Avoid Black-hat SEO and do not use shady tactics like keyword stuffing, cloaking, or spammy link schemes. These might bring short-term boosts, but they always come with long-term risks—including getting your site penalised or blacklisted.
We’re here to grow your presence the right way.

Core SEO Services
We optimise your website so it shows up in searches relevant to your location—whether you’re in Fish Hoek, Cape Town, Durban, or anywhere else. This includes:
Technical Site Optimisation
We fine-tune your site’s structure, speed, and content so that search engines can easily crawl and index your pages.
Internal Linking & Navigation
We ensure your pages are logically connected, helping both users and search engines find their way around your site.
On-Page SEO
From metadata and headers to keyword placement and mobile friendliness—we optimise all the little details that make a big difference.
Blog & Content Writing
Fresh, helpful content keeps your website alive in Google’s eyes. Whether you write it or we do, we help optimise it to attract traffic.
Local Listings & Citations
We can submit your business to key local directories and make sure your details (name, address, phone) are consistent everywhere.
Backlink Building
We can help you earn reputable links from relevant, trustworthy sites—especially in your niche or region—to improve your authority.